Media Personality Anita Nderu caused a stir on social media after sharing a promo of her show hosting two gay men on her cooking show dubbed “The overdressed Cook”.
In the video, a bottle of Fresh Fri cooking oil could be seen, prompting Netizens to concluded that Fresh Fri were sponsoring the show with product placement.
Following the virality of the video and the discussion around the video that bears LGBTQ members, Fresh Fri issued a statement stating that they had not engaged Anita for any type of advertisement but thanked her for being their customer.
“Fresh Fri would like to state that we have not engaged Anita Nderu for product placement or any other advertising of any kind. However, we would like to thank her for being a Fresh Fri consumer.
“Fresh Fri is keen on delivering quality products that promote #HealthyLiving,” reads a statement from Fresh Fri.
In the video, Anita and her guests sexualized their conversation as they talked about pornography and other things.
Explaining the confusion caused by the sneak peek of her new Episode, Anita said the product (Cooking Oil) in the video was just a coincidence.
“The brand under fire was and is in no way involved with The #OVERDRESSEDCOOK , it was just a coincidence it happened to be what we were using in the kitchen as has been with all other episodes.
“I will never be bullied into silence. As human beings we have the right to refuse to be defined by what other people think rather we must define ourselves.
“As people we should celebrate our differences, encourage authenticity & wonder at the diversity of humanity. We all have a right to love and be loved. Have an amazing day #Propride #ProLGBTQ”
