Africa continues to offer some of the richest travel experiences globally, shaped by deep traditions, storytelling, and cross-cultural exchanges.
Kenya’s Tourism Ministry is laying greater focus on regional collaboration—emphasizing shared history, mutual interests, and economic growth through tourism partnerships.
Speaking during this year’s Pearl of Africa Tourism Expo (POATE) in Uganda, Cabinet Secretary for Tourism and Wildlife, Rebecca Miano, reaffirmed Kenya’s long-standing commitment to nurturing tourism connections across East Africa.
With Kenya and Uganda offering unique yet complementary attractions—from Kenya’s Swahili coastlines and buzzing city life to Uganda’s royal legacies and community traditions—visitors are welcomed into a wide spectrum of cultural immersion.
The Cabinet Secretary praised East Africa’s joint efforts in growing intra-Africa tourism, with Kenya continuously showing up to support Uganda’s travel and leisure market.
This annual event presents an opportunity for open discussions with local businesses, tour companies, travel planners, and tourism service providers.
The aim is to share fresh ideas, spotlight new experiences, and reinforce partnerships between Kenya and Uganda’s travel industries.
Miano added that Kenya’s presence at the expo sends a clear message: collaboration is key in making African destinations more accessible, competitive, and engaging.
The Ministry is using these events to reintroduce Kenya’s diverse tourism offerings while deepening business relationships across the border.
As regional ties tighten and travel infrastructure improves, the vision is to make East Africa a more connected, welcoming, and appealing destination for both domestic and international guests.
The Ministry is championing a future where local cultures fuel tourism growth—and where each country’s story feeds into a shared narrative of pride and resilience.
