SportyBet Kenya’s Eldoret Tour did more than sponsor a tournament. It moved through towns, lifted communities, and opened doors for young volleyball talent. From Ziwa to Eldoret CBD, the tour blended sport, education, and opportunity.
It backed dreams with action and prizes with purpose. As the main sponsors of the Kipchumba Karori Eldoret International Volleyball Tournament, SportyBet Kenya returned to Uasin Gishu County with a clear message. Betting can support sport, build skills, and transform livelihoods when done responsibly.

How SportyBet Kenya’s Eldoret Tour Built a Volleyball Hub in Uasin Gishu County
SportyBet Kenya’s Eldoret Tour turned Eldoret and its surrounding areas into a buzzing sports hub weeks before the first serve. The SportyBet caravan rolled through Ziwa, Chepterit, Turbo, Kapsabet, and finally Eldoret CBD. Each stop delivered high-energy roadshows that drew crowds and sparked conversation.
The activations mixed volleyball awareness with hands-on education. Brand teams explained responsible betting, guided users through SportyBet platform demos, and encouraged smart play. The roadshows created excitement while keeping the focus on safety and learning. They also brought volleyball closer to the people by showing how sport and community can grow together.
When the tournament kicked off, the impact became clear. The 2025 edition attracted more than 180 teams across different categories. Schools, local clubs, and senior teams competed on a professional stage. SportyBet Kenya raised the bar with better equipment, quality kits, and a free participation initiative for schools. This approach removed barriers and widened access at the grassroots level.
Prize money added real motivation. Winners earned KSh 1 million for first place, KSh 500,000 for second, and KSh 300,000 for third. These rewards validated effort and discipline while giving teams resources to reinvest in training. The matches thrilled fans and showed young players what is possible with support and structure.
Grassroots Support That Fuels Volleyball Growth
SportyBet Kenya’s Eldoret Tour focused on long-term development, not quick headlines. By supporting schools and local teams, the tour strengthened the volleyball pipeline. Coaches gained better tools. Players gained exposure. Communities gained pride.
The free participation initiative proved vital. Schools joined without worrying about fees. Students played, learned teamwork, and built confidence. Senior teams tested their skills against strong competition. The tournament created a shared space where talent met opportunity.
This model helps volleyball grow beyond a single event. It plants seeds that keep the sport alive in estates, schools, and training grounds across Uasin Gishu County.
Jinyakulie Boda na SportyBet Turns Wins Into Livelihoods
The standout community moment came through the “Jinyakulie Boda na SportyBet” campaign. Loyal SportyBet customers rode away with brand-new SportyBet motorbikes. These prizes went beyond celebration. They unlocked income and independence.

During the Eldoret activation night at Tamasha, Mr Kipkoech claimed a motorbike. He sells mutura and works as a casual laborer. His win capped a night full of sports betting entertainment and changed his daily grind.
From Turbo, Collins, who hawks kahawa and foodstuffs along the busy highway, also won. The bike will turn his one-man hustle into a mobile business with wider reach. “Thanks to Jinyakulie Boda, I will now serve more customers earlier in the morning and late at night,” he said.
In Eldoret CBD, a young Keiyo shamba boy celebrated his win with pure joy. He shared plans to shift into the boda boda business and build a steady income.
“We are incredibly proud to witness the individual transformations from our Jinyakulie Boda winners. These are stories of resilience and purpose,” said Michael from SportyBet.
Each story shows how SportyBet Kenya’s Eldoret Tour channels rewards into real micro-enterprises. It avoids one-off giveaways and supports sustainable change. Together, the tour, the tournament, and the community campaigns prove that SportyBet Kenya’s Eldoret Tour leaves a lasting mark on sport, livelihoods, and hope beyond betting.










